Ikea and advertising agency McCann Erickson from Tel Aviv have released a new funny campaign.
The video features designers, who create those innovative, comfortable and nice furniture for the brand. As they continue to ramble about their inspirations, innovations and other things, they notice little prices of their creations. And than become furious and sweary! However, those words stick with the furniture and become their names.
Watch the video and have a good laugh.
